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Digital Analytics Audit

Digital Analytics Audit

Find the Gaps Between Your Data and Your Decisions

1 to 2 weeksFixed price
Book this audit Compare with the full DCX Audit

Who it is for

Get it when:

01Reports disagree across tools
02Teams do not trust the dashboard
03Moving to GA4 or Adobe

Gates it covers

01Discoverability02Findability03Relevance04Clarity05Usability06Trust07Conversion08Assistance09Retention

Tracking accuracy

Numbers you can defend in a meeting.

97%average event accuracy after the fix list
Accuracy by event group
Illustrative · typical engagement
  • Purchasesup from 72%99%
  • Leads and formsup from 48%97%
  • Add to cartup from 61%98%
  • Site searchup from 30%95%

How often GA4 matches your order system and CRM, per event group. Inner ring today, outer ring after the fixes.

What we check

Checklist by gate.

Chosen
Orders and leadsPurchase, quote, form and call events
Across all gates
Tracking accuracyEvents firing correctly across templates
AttributionChannel and campaign tagging
DashboardsWhat leaders see, and whether it is right

What you get

Delivered as:

✦List of tracked events and gaps
✦Fix plan for your developers
✦Dashboard recommendations
✦One-page Nine Gates snapshot

How it works

AI first, experts always.

1AI first passAgents scan pages, logs and feeds.
2Expert reviewA specialist checks every finding.
3Walkthrough callWe present the priorities and quick wins.

Sample report

What the report looks like.

Sample · Digital Analytics Audit58/ 100 Nine Gate score
Earliest failing gateFindability: 1 in 6 searches return no results.
Expert note: fix part-number search before running more checkout tests.
Discoverability72
Findability41
Relevance64
Clarity58
Usability61
Trust55
Conversion49
Assistance70
Retention52
Credited toward the DCX Audit.Book the full Diagnostic within 60 days and this audit fee is credited.
See the DCX Audit

In depth

Digital Analytics Audit

Organisations may have plenty of data, but incomplete tracking, inconsistent measurement, and disconnected reporting can make it difficult to know what is really happening.

Our Digital Analytics Audit examines the measurement and intelligence layer behind every digital experience to identify data-quality gaps, tracking issues, reporting limitations, and opportunities to turn customer data into actionable insight.

We assess the measurement infrastructure that supports your digital customer experience, from business objectives and KPI definition through tracking, reporting, behavioural analysis, and customer intelligence.

We begin by reviewing how business goals translate into primary, secondary, and diagnostic KPIs, including the leading metrics used to evaluate performance across the DCX Operating System.

FAQ

1 to 2 weeks. AI does a first pass, then an expert reviews and walks you through it.

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Also exploreSolutions
DCX Strategy and TransformationConversion Rate OptimizationAI Search Visibility (GEO)Digital MerchandisingCatalog and Product DataDigital AnalyticsGrowth MarketingEcommerce Website Development

Book the Digital Analytics Audit.

1 to 2 weeks · Fixed price

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